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Showcase, Market, Sell

Choosing the right agent to sell your home is an important decision.

The right agent should not only be experienced but have a marketing plan to get the results you’re looking for. A plan that will get you top dollar, quickly!

Our Showcase – Market – Sell is an effective, structured, step-by-step marketing plan that we’ve developed over the past 25 years. See how it makes a difference.

<span class="content-heading">Showcase</span>

Showcasing your home is the first, and perhaps the most important, step to bringing your property to market. Buyers look for and are willing to pay more for move-in-ready homes. So we ensure that buyers see you home at its best to create that all-important emotional connection that leads a buyer to putting in an offer on your home.

Large and Small Fixes

The first step in selling your home is getting your home in tip-top shape. Whether it’s patching holes, replacing drawer handles, or making major repairs, we’ll connect you to our preferred list of trades. From the best painters, electricians, plumbers, contractors, carpenters, and handymen, to professional cleaning services and more, they’ll get your home looking its very best.

Professional Home Staging

Our ultimate goal is to ensure you realize the highest possible price on the sale of your home in the least amount of time. Professional home staging can make all the difference. Infusing that “wow factor” into each and every room creates high buyer emotion and demand for your home from the outset. 

That’s why we’ve partnered with one of the top home staging firms in the business. Their job is to make your home appeal to the broadest range of buyers possible by emphasizing your home’s best features, maximizing furniture placement, creating easy traffic flow, and highlighting your home’s unique architectural features.

We showcase your home using the latest technologies and the highest quality marketing materials. 

Beautiful, Professional HDR Photography

We want buyers to fall in love with your home before they ever walk through the front door. HDR Photography is the latest digital technology that creates stunning high-definition images that showcase the features of your home at their very best, ensuring your property stands out from the competition.

Stunning HDR Virtual Tours and HD Video Tours

We use the latest HD video and drone video technology. These stunning, high-definition images showcase the interior and exterior of your home and your location like never before, adding emotion to your listing and fuelling interest and excitement for your home.

Professional Sales Copy

Buyers not only purchase a home, they purchase a lifestyle, inclusive of the community. We take our time to write high-quality descriptive text that showcases the entire package. We highlight your home’s best features, what makes it unique in our market, and what sets it apart from other competing properties. We showcase your local community, allowing buyers to envision themselves living there long before they arrive to view your home.

Top-Quality, Custom Printed Marketing Materials

Our talented in-house team of marketing experts professionally prepare the marketing materials for your home – from photos to property details to custom, full-colour feature sheets and brochures on high quality paper stock. Top-quality marketing materials signal luxury to potential buyers.

<span class="content-heading">Market</span>

We combine traditional, time-proven, research-based marketing strategies with the best of online strategies to deliver a customized marketing campaign for your home that has the highest potential for bringing the broadest base of qualified buyers to your doorstep, getting your home sold quickly, easily and for top dollar! Our marketing includes the following strategies:

  • Full MLS exposure
  • A featured listing on
  • Syndication to thousands of real estate websites including, and major brokerage franchise websites
  • A dominate social media presence and dedicated marketing campaign.
  • Targeted advertising on Facebook, LinkedIn, Google+ and YouTube
  • Targeted email campaigns to our extensive database of active buyers
  • Targeted email campaigns to our database of 17,000 agents
  • Public and agent open houses
  • Professionally-designed full colour feature sheets and brochures
  • Custom-designed “Coming Soon” and “Just Listed” postcard campaigns and local mailers
  • Distinctive Royal LePage signage
  • Exposure and promotion of your home to our database of pre-qualified buyers

<span class="content-heading">Sell</span>

As local market experts, we have an extensive knowledge of neighbourhoods, schools, and community offerings and an understanding of market conditions in your community with a strong pulse on local pricing trends and property values.

Pricing Strategies for Top $$

Setting the right price for your property is the single most important decision you will make when selling your home. We’ll analyze your home against comparable homes in your neighbourhood and determine the true market value and optimum selling price to sell your home for the best possible price in the least amount of time.

A home priced right will:

Stand Out from Competitive Properties: A fairly priced home will generate strong interest from more qualified buyers who are excited to view your home.

Create Excitement and Activity: Pricing your home competitively will generate the most activity from real estate agents who will be excited to present your property to their network of pre-qualified buyers.

Maximize Your Home’s Marketability: Your home generates the most interest in the real estate community and among potential buyers during the first 30 days it is on the market.

Generate Multiple, Competing Offers: A property, priced right in a strong market, may generate competing offers.

Negotiating and Closing the Deal

As experts in negotiating, we work with our clients to achieve the highest price possible on the sale of their homes. Our experienced team has negotiated thousands of offers and many multiple offer scenarios. We also troubleshoot on your behalf from offer through to final close of sale, and we ensure that all paperwork is processed and all legal requirements are met.

Don’t Do It Alone

Whether buying or selling, we have the experience, the expertise and the talent to exceed your expectations at every step of the process.

Showcase, Market, Sell Video. Click Play Below to Learn More.

If you’re looking for local market experts with an exceptional team of industry professionals to maximize your results, give us a call today!

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Start Your Next Chapter

Selling a home full of memories isn’t easy – but at least the selling part can be. Let our full-service, dedicated team help you make your move.

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